Robert Sacchi has impersonated Humphrey Bogart in television commercials selling a variety of products ranging from cars to razor blades. Sacchi's first Bogie TV commercial was for selling raincoats and made during the 1960s.
The central character of Sam Marlow played Robert Sacchi is named after two classic detective characters played by Humphrey Bogart: Philip Marlowe from Dashiell Hammett's _The Big Sleep (1946)_ and Sam Spade from Raymond Chandler's The Maltese Falcon (1941).
Sam Marlow: Bronson Canyon is less that ten minutes from Hollywood and Vine. Thousands of movies and television episodes have been filmed there. More movie good guys and bad guys died there than any other place on earth. Now I knew that somebody up here was really dead. Not with blanks and blood capsules. DEAD dead. No "take twos."